JOM Case39: Wonderful Enjoyment Chain Convenience Store
author: JOM Official
2024-05-18
1️⃣ Wonderful Enjoyment Chain Convenience Store
Wonderful Enjoyment, a brand under the umbrella of the Liaoning Wonderful Enjoyment Trade Co., Ltd., established on May 10, 2017, operates an innovative chain of convenience stores. It stands out in the marketplace with its unique brand style and storefront design, offering customers an all-weather, convenient, and exquisite urban lifestyle.
Wonderful Enjoyment, a brand under the umbrella of the Liaoning Wonderful Enjoyment Trade Co., Ltd., established on May 10, 2017, operates an innovative chain of convenience stores. It stands out in the marketplace with its unique brand style and storefront design, offering customers an all-weather, convenient, and exquisite urban lifestyle.
2️⃣ JOM Time Lighting and "Wonderful"
Wonderful Enjoyment chain of convenience stores emphasizes innovation and service quality to meet consumer needs. JOM Time Lighting was fortunate to formulate a lighting solution for them, not only meeting their lighting needs but also enhancing the store's image. To ensure the attractiveness and clarity of the goods and to enhance the customer shopping experience, the lighting angle, light softness, and color rendering index were the primary factors considered in the lighting design.
Wonderful Enjoyment chain of convenience stores emphasizes innovation and service quality to meet consumer needs. JOM Time Lighting was fortunate to formulate a lighting solution for them, not only meeting their lighting needs but also enhancing the store's image. To ensure the attractiveness and clarity of the goods and to enhance the customer shopping experience, the lighting angle, light softness, and color rendering index were the primary factors considered in the lighting design.
3️⃣ Design Solution and Lighting
① Reasonable location distribution, coupled with a color rendering index greater than 80 and soft downlights and panel lights, can avoid situations of excessive or insufficient lighting. It creates a bright, fresh atmosphere that is not too dazzling, creating a comfortable, and bright shopping environment for customers.
② In key areas such as shelves and cashiers, the lighting intensity should be increased to highlight goods and services. Track lights and ceiling lights can be used to emphasize key points. Depending on the characteristics and needs of the goods, zone lighting ensures that the true colors of the goods can be displayed more realistically, attracting customer attention and enhancing the shopping experience."
① Reasonable location distribution, coupled with a color rendering index greater than 80 and soft downlights and panel lights, can avoid situations of excessive or insufficient lighting. It creates a bright, fresh atmosphere that is not too dazzling, creating a comfortable, and bright shopping environment for customers.
(The lighting products used in this case study are as follows)
② In key areas such as shelves and cashiers, the lighting intensity should be increased to highlight goods and services. Track lights and ceiling lights can be used to emphasize key points. Depending on the characteristics and needs of the goods, zone lighting ensures that the true colors of the goods can be displayed more realistically, attracting customer attention and enhancing the shopping experience."
END
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